Image Skincare - DAILY PREVENTION - Pure Mineral Hydrating Moisturizer SPF 30

The DAILY PREVENTION Pure Mineral Hydrating Moisturizer SPF 30 from Image Skincare is a mineral day cream. It combines hydration and sun protection in one step. It suits dry skin and skin prone to moisture loss, especially if you spend your days in front of a screen. This Image day cream contains 18.1% Zinc Oxide as its only active filter.

Zinc Oxide is a mineral filter: a white powder that stays on the skin as particles and blocks UV radiation. The cream protects the skin against the harmful effects of UVA, UVB, blue light, infrared light and pollution. It also contains hyaluronic acid and Squalane, two ingredients that hold moisture in the skin. The cream belongs to the Image Skincare DAILY PREVENTION line, the brand's sun protection range.

Who is the Image day cream SPF 30 for?

This Image Skincare day cream is made for dry and normal skin, and for skin that loses moisture during the day. The formula feels light, absorbs quickly and leaves no white cast on most skin tones. For a more mattifying finish, the Sheer Matte Moisturizer SPF 30 from the same DAILY PREVENTION line suits oily and blemish-prone skin better. For an even skin tone, the line also includes a Pure Mineral Moisturizer SPF 30 Tinted. Between them, the DAILY PREVENTION line covers every skin type.

How do you use the DAILY PREVENTION Pure Mineral Hydrating Moisturizer SPF 30?

Apply the Pure Mineral Hydrating Moisturizer SPF 30 as the last step of your morning routine. Use at least half a teaspoon, or follow the two-finger rule to measure the right amount. The cream stays water-resistant for up to 80 minutes, after which its protection drops. Reapply the cream every two hours, or more often if you sweat or swim.

On the go, you can top up your protection with an SPF spray or SPF powder over make-up. Reapplication also matters on cloudy days, since part of the UV radiation still reaches your skin through clouds.

Active ingredients

The cream contains the following active ingredients.

Zinc Oxide (18.1%). This is a mineral filter: a sun filter that stays on the skin as particles instead of absorbing into the skin. It absorbs most of the UV radiation and scatters the rest.

Hyaluronic acid and Squalane. These two moisture-binding ingredients attract water and hold it in the upper layers of the skin, which makes the skin visibly more supple.

Tetrahexyldecyl Ascorbate (vitamin C). A stable, oil-bound form of vitamin C that helps protect the skin from damage caused by free radicals.

Ectoin. An ingredient that holds moisture inside skin cells and helps protect the skin from dehydration caused by UV radiation and blue light from screens.

Micro-algae and Acetyl Zingerone. Two antioxidants that work alongside vitamin C and Ectoin to give the skin extra support against sunlight and screen exposure.

Full ingredient list (INCI)

Active ingredient: Zinc Oxide 18.1%. Inactive ingredients: Aqua/Water/Eau, Cyclopentasiloxane, Dicaprylyl Carbonate, Polyhydroxystearic Acid, Dimethicone, Glycerin, Lecithin, Isohexadecane, Aloe Barbadensis Leaf Juice, Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone, Dimethicone/PEG-10/15 Crosspolymer, Triethoxysilylethyl Polydimethylsiloxyethyl Hexyl Dimethicone, Magnesium Sulfate Heptahydrate, Acetyl Zingerone, Phenoxyethanol, Caprylic/Capric Triglyceride, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Squalane, Phosphatidylcholine, Mannitol, Vanilla Planifolia Fruit Extract, Camellia Sinensis Leaf Extract, Methyl Propanediol, Sodium Hyaluronate, Dipropylene Glycol, Polysorbate 60, Ectoin, Sodium Citrate, Sorbitan Isostearate, Tocopherol, Stearic Acid, Palmitic Acid, Haematococcus Pluvialis Extract, Tetrahexyldecyl Ascorbate, Panthenol, Phenylpropanol, Sodium Benzoate, Potassium Sorbate.

Frequently asked questions

Is the Image day cream SPF 30 suitable for every skin type?

The Pure Mineral Hydrating Moisturizer SPF 30 works best for normal, dry and moisture-poor skin. The formula contains no chemical filters, which lowers the chance of irritation for sensitive skin.

Do you need this SPF 30 on cloudy days too?

Yes. The Image day cream SPF 30 is needed on cloudy days as well, because a large part of UV radiation still passes through clouds. Wear it all year round.

What is the difference between this cream and the tinted or mattifying version?

The Pure Mineral Hydrating Moisturizer SPF 30 uses 18.1% Zinc Oxide as its only filter and focuses on hydration. The Pure Mineral Moisturizer SPF 30 Tinted contains Zinc Oxide plus Titanium Dioxide, a second mineral filter, combined with a light tint.

How long does the protection stay effective after opening?

The Image day cream SPF 30 has a shelf life once opened. Check the packaging for the PAO symbol, short for Period After Opening. That symbol shows how many months the cream keeps its protective effect after you open it.

Is there a smaller size too?

Besides the 77 ml size, the DAILY PREVENTION Pure Mineral Hydrating Moisturizer SPF 30 is also available as a 28-gram travel size. That size is handy for day trips or travel.

Other Image DAILY PREVENTION products with SPF, such as the Ultra Defense Moisturizer SPF 50, are part of the Image Skincare range at Olivida. You can also browse day creams with SPF from other brands.