Color Wow - Color Security Shampoo

Color Wow's Color Security Shampoo is a sulfate-free shampoo for colored hair. Sulfate-free means the shampoo contains no sulfate, the strong surfactant found in many regular shampoos that can make hair color fade faster. The Color Security Shampoo cleanses hair and scalp gently. It doesn't affect the color and doesn't weigh hair down.

It suits all hair types, particularly hair that's been colored recently. After washing, hair feels smooth and stays free of product buildup, leftover styling products that accumulate over time. The shampoo is meant for daily use.

Who is the Color Security Shampoo for?

Color Wow's Color Security Shampoo suits anyone with colored hair, from freshly dyed to a color that's grown out a bit. It suits straight, wavy, curly and coily hair. If your scalp tends to dry out after washing, the mild, sulfate-free formula is a good choice. It cleanses without drying out or irritating the scalp. If you want to protect your color investment, daily use is no problem.

How do you use the Color Security Shampoo?

You use the Color Security Shampoo by applying a coin-sized amount to wet hair. Massage into a lather, rinse thoroughly, and repeat this step for the best result.

Follow the shampoo with the matching conditioner, then style your hair as usual. If you have normal to thick hair, the Color Security Conditioner for normal/thick hair is the match. If your hair is finer, choose the Color Security Conditioner for normal/fine hair instead.

Active ingredients

Sodium Methyl 2-Sulfolaurate, Sodium Cocoyl Isethionate and Sodium Lauryl Sulfoacetate. The sulfate-free cleansing agents in the formula. They wash hair thoroughly without affecting hair color, which keeps color looking bright and vivid for longer.

Cocamidopropyl Hydroxysultaine and Sodium Lauroamphoacetate. Mild secondary cleansers that support the lather. They also clean gently, without drying out hair or scalp.

Glycerin and Sodium PCA. Moisture-binding ingredients that attract moisture. They hold that moisture in the hair fiber, which leaves hair feeling more supple.

Hydrolyzed Wheat Protein and Hydrolyzed Keratin. Broken-down protein fragments from wheat and from keratin, the protein hair is made of. They fill in small rough spots in the hair fiber, which leaves hair feeling smoother.

Tocopheryl Acetate. A stable form of vitamin E. Vitamin E is an antioxidant, an ingredient that captures free radicals.

Full ingredient list (INCI)

Water/Aqua/Eau, Sodium Methyl 2-Sulfolaurate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Sodium Lauroamphoacetate, Sodium Methyl Cocoyl Taurate, Glycerin, Phenoxyethanol, Disodium 2-Sulfolaurate, Fragrance/Parfum, Sodium Cocoyl Glycinate, Sodium PCA, PEG-150 Distearate, Propylene Glycol, Polyquaternium-22, Chlorphenesin, PPG-2 Hydroxyethyl Cocamide, Benzoic Acid, Disodium EDTA, Dehydroacetic Acid, Citric Acid, Hydrolyzed Wheat Starch, Hydrolyzed Wheat Protein, Hydrolyzed Keratin, Potassium Benzoate, Butylene Glycol, Tocopheryl Acetate, Potassium Sorbate, BHA, Citronellol, Linalool, Hexyl Cinnamal.

Frequently asked questions

Is the Color Security Shampoo suitable for colored hair?

Yes, Color Wow's Color Security Shampoo is made specifically for colored hair. The sulfate-free formula cleanses hair without fading the color, even with daily use.

How often do you use the Color Security Shampoo?

You can use the Color Security Shampoo every day. The mild, sulfate-free formula cleanses hair each time you wash it, without drying out the scalp.

What's the difference between the two Color Security Conditioners?

The Color Security Conditioner for normal/thick hair is made for thicker hair. The Color Security Conditioner for normal/fine hair has a lighter formula, so it doesn't weigh fine hair down. Both offer triple heat protection: a layer that helps protect hair from the heat of styling tools. You use either one after the Color Security Shampoo.

Can you combine the Color Security Shampoo with the Dream Filter pre-shampoo?

Yes, you can combine the Color Security Shampoo with the Color Wow Dream Filter. You use that before washing, on dry hair, to remove mineral deposits from tap or pool water. Then wash your hair with the Color Security Shampoo.

Does the Color Security Shampoo contain sulfates?

No, the Color Security Shampoo is sulfate-free. Instead of sulfate, the formula uses milder cleansing agents that are less likely to fade hair color.

Take a look at the rest of Color Wow's haircare range too, including the conditioners from the Color Security line.